2025: Play Offence or Be Mauled

A note to young leaders.

2025 is set to be a defining year for most businesses.

It’s a year for playing offence, not defence.

If you attack the year with vigour and confidence, if you’re on the front foot early, you will emerge victorious.

If you’re timorous or hesitant, if you start the year flat-footed or on the back foot, you will be mauled.

2025 is a friendly dog baring teeth. Step towards it confidently, with arms outstretched.