How to Create Impactful Blogs and Presentations

Recently, a friend asked me for advice on blogging.

Here’s what I told her.

Blogging is in the eyebrows of the beholder. If you ain’t raising eyebrows, you’re wasting your readers’ time.

And the same is true of market presentations.

Every slide should raise both eyebrows … or at the very least raise one eyebrow. If you can’t do that, delete the slide.

Tell them something new or interesting or don’t say anything at all.