The Power of Reminding Your Team

To future CEOs.

People need to be reminded much more than they need to be instructed. That’s why CEOs need to be CROs – chief reminding officers.

This is especially true during COVID, when people are in need of direction and encouragement.

Remind them of your vision and your values.

How do you know that you’ve succeeded? When every member of your team can finish your sentences for you.

When you’re getting bored repeating yourself, your team is just beginning to hear you.

And when it comes to vision and values – repeat yourself relentlessly, but make it a little different each time.